Graphic design books are a kind of meta-book. These are the publications in which the art of making books (as well as other graphic media) is discussed. Any graphic designer who read only this kind of book would have a severely limited view of the world. On the other hand, any graphic designer who made a point of avoiding books about graphic design would have a highly circumscribed view of the discipline. For this reason, I have concentrated here on graphic design books and have resisted the temptation to dilute the mixture by including volumes about other aspects of art and visual culture that might also be relevant to graphic designers.

LOGO, BRANDING AND IDENTITY

1. Big Brand Theory (Sandu Publishing)

2. Logo, Font & Lettering Bible (HOW Design Books)

3. Designing Brand Identity (John Wiley & Sons, Inc.)

4. Design DNA: Logos (HOW Books)

TYPOGRAPHY

5. Thinking With Type (Princeton Architectural Press)

6. Type Matters! (Merrell Publishers)

7. Communication Arts Typography Annual (Communication Arts)

DESIGN HISTORY

8. 100 Ideas that Changed Graphic Design (Laurence King Publishers)

9. Pantone: the Twentieth Century in Color (Chronicle Books)

DESIGN INSPIRATION

10. Drawn In: A Peek into the Inspiring Sketchbooks of 44 Fine Artists, Illustrators, Graphic Designers and Cartoonists (Quarry Books)

11. Creative Workshop: 80 Challenges to Sharpen Your Design Skills (HOW Books)

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32 Creative Brochure Design Ideas

A graphic designer should seek inspirational work already done by experts to make his own efforts and strife meet a

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